About Tony.

I am a passionate, highly-qualified Head of Digital Marketing experienced in multiple industries. I love all things digital!

I believe in life-long learning. As digital marketing evolves, we too must continually upskill through experience, formal education and short courses. I take a holistic view of marketing to ensure alignment with strategic organisational objectives, and I have a deeply analytics, ROI-focused approach.

Facts about me:

  • Industry Experience: Insurance, Casino, Sports Betting, Automotive, Secondary and Tertiary Online Education
  • Key Qualifications: Bachelor of Commerce Degree: Marketing (Strategic Management, Consumer Psychology and Digital Marketing), AAA School of Advertising Diploma in Advertising (Copywriting)
  • Key Certifications: Advanced Google Analytics, Google Ads, Facebook Ads, Content Marketing, Blogging and Social Media
  • Current Position: Head of Digital Marketing at Higher Ed Partners (partnering with Wits, UJ, UP, UWC, UFS, CTU, DUT, TUT, NMU, Stadio Holdings and other tertiary institutions)
  • Global Marketing Experience: Australia, New Zealand, Canada, South Africa, Italy, United Kingdom, Kenya, Uganda, Ghana, United States of America, Zambia, Zimbabwe, Namibia
Tony Lopes Google Analytics certified
tony lopes Google AdWords
tony lopes bcom degree
tony lopes diploma in content marketing and blogging